You Matter

This news package focused on an in depth look at what goes into making entertainments "You Matter" music video. We began with talking to entertainment and finding out who the lead roles were. After speaking with Pheonixx Cartwright we set up an interview. She was a great character that knew what she was talking about which helped the story. We had a lot of footage to sort through but after it all we had good shots of them doing the same thing but at different angles giving it a double camera effect. I would be more carful of getting my shots perfect because there were a few that were blurry.

The Entertainment strand of eComm thought of the music video before the school year even started. The idea began with another music video that has similarities with what they created. It is similar to the Lip Dub they did three years ago but instead the students are coming to them instead of the camera going to the students. It took many practices on the students part to ensure they could get a mass number of students out of the flex theatre in less then 15 seconds and then have another group of different students take their part on stage.

The behind the scenes package displays what their preparation looks like. They ran through it at least hundred times in the first two hours I spent with them in the flex theatre. This allowed me to obtain multiple angles of them doing the same thing, giving it an effect of two cameras being their.

The second time I spent with them during 6th and 7th hour I got more footage, but with actual students rehearsing. There were shots from all over the flex, including many shots from the catwalk. Unfortunately, none of this footage was captured due to the SD card running out of footage. So if their is anything to take away from this project it is that it i important to check every thing before filming, no matter how small it my be.